blog

blog

May 31, 2021
Digible Snack: 2019 vs. 2020 Search Trends & Can They Tell Us Anything About 2021?

The paid media world and search engines are constantly evolving. The trends and patterns that existed in 2019 are quite different from the year 2020. At Digible, we utilize data-driven tactics to analyze how the performance of marketing strategies is […]

Read More
May 28, 2021
EP75: Fair Housing With Doug Chasick

Fair housing is one of the most important aspects of the housing industry with regard to compliance. The concept of fair housing brings consumers the right to choose housing free from unlawful discrimination. There are numerous fair housing legislations at […]

Read More
May 28, 2021
The Pool Opening

At Cedar Ridge, May is basically one big countdown. A ticking off of days and things to do before the unofficial launch of summer at the end of the month. Will Cameron and her crew have the property ready to go? Find out in “The Pool Opening.”

Read More
May 25, 2021
Brand Case Study

Why advertisers should bid on brand terms on Paid Search OVERVIEW & PURPOSE Often, advertisers wonder what the value-add is of bidding on brand terms in Paid Search. Are you wasting money paying for brand traffic that would otherwise find […]

Read More
May 24, 2021
Digible Snack: Google Discovery Ads - A More Cost-Effective Upper Funnel Option

On Digible Snack episode, we’re always focused on informing you about new innovative ways to improve marketing efforts. In Today’s episode, we’re going to take a quick look at Google’s discovery ads. Discovery ads are a set of visually rich, […]

Read More
May 20, 2021
EP74: Pynwheel's NEW Self Guided Tours - Jennifer Cyphers, Founder & CEO

We’re back with another fascinating episode of the DIgible Dudes Podcast. Our guest today is a pioneer in introducing new technologies to the multi-family industry. Jennifer Cyphers, Founder & CEO of Pynwheel, joins us today to talk about their new […]

Read More
May 18, 2021
Digible - The #1 Small Business to Work at in Colorado

May 5, 2021 (DENVER) - Digible has been awarded the prestigious pole position from The Denver Post among Top Workplaces in 2021. It is with great honor that Digible has been named the #1 Top Workplace of 2021 in Colorado […]

Read More
May 17, 2021
Digible Snack: Branded Search Campaigns - Why Should You Run Them?

Branded search campaigns are a paid advertising tactics where a business can target search keywords that include or are related to relevant brand names. These ads are significantly less expensive compared to their branded counterparts, and running this type of […]

Read More
May 13, 2021
EP73: Recap - AIM Reconnect 2021

Last week, the Apartment Innovation and Marketing Conference, aka the AIM conference, held another virtual chapter, AIM RECONNECT. Representing DIgible, David and Reid conducted a round table session on fair housing. In today’s episode, David and Reid recap the highlights […]

Read More
May 10, 2021
Digible Snack: Search Impression Share - How Impression Share Impacts Occupancy Rates

Paid search platforms such as Google are introducing new and smarter features every year to help advertisers get more sophisticated control over their ad campaigns. In today’s Digible Snack episode, we talk about another metric that comes in handy for […]

Read More
May 6, 2021
EP72: Amenify - Everett Lynn, Founder & CEO

We start the conversation by diving into Everett’s background prior to starting Amenify, the story of Amenify, and the unique value proposition Amenify offers to residents, communities, and service providers. Everett shares with us the nuts and bolts of their […]

Read More
May 3, 2021
The Photo Shoot

It’s almost summer—a new season with new ad creative. Cameron and Sam want to run some splashy pool pics. But all of their assets are outdated. Since it’s too late to bring in a professional, Cameron decides to dive in and take control of “The Photo Shoot.”

Read More
May 2, 2021
Digible Snack: RLSA Ads - A Case Study

Welcome back to another snack episode of the Digible Dudes podcast. Today we have two guests on the show; Megan Haase, Digital Strategy Lead at Digible Inc, and Adm Walters, Director of Paid Media at Digible Inc. Throughout the last […]

Read More
April 29, 2021
EP71: BE 2.0 by Jim Collins - A Book That Has Greatly Influenced Digible

Welcome back to the Digible Dudes podcast. We are back again with another interesting episode of David and Reid dedicated to a most recent book they read, Beyond Entrepreneurship by James M. Collins. Stay tuned until the end of the […]

Read More
April 20, 2021
EP70: White-labeling - What You Should Know & Talk to Your Vendors About

Welcome back to the Digible Dudes podcast. We are here with another interesting episode dedicated to diving deep into a fascinating marketing concept: white-labeling. Throughout the episode, we talk about what white labeling is, the pros and cons of white […]

Read More
April 19, 2021
The Renewals

For Cedar Ridge, Q2 is all about resident retention. Mac hammers home the point that the property must avoid attrition at all costs. Now it’s up to the on-site team to get the job done. Will they be able to nail down the residents with expiring leases? Find out in “The Renewals.”

Read More
April 5, 2021
The Hunt

When none of the residents show up for the Cedar Ridge Easter Eggstravaganza, Cameron and Zoe find themselves in a bit of a foul situation. It was Zoe who initially hatched the plans. Now it’s her job to complete “The Hunt.”

Read More
March 29, 2021
EP69: Industry Partnerships and how Digible is Approaching Them

Welcome back to the Digible Dudes podcast. We are here with another interesting episode dedicated to industry partnerships. Stay tuned until the end of the episode where David and Reid talk about how Digible is going to approach them. Entering […]

Read More
March 26, 2021
Digible Memes: The Big Picture

Reality. Scarier than Fiction.

Read More
March 26, 2021
Digible Memes: Google Updates Their Algo. Again.

Hot on the heels of an algorithm update, is… an algorithm update.

Read More
fiona    comics     memes     careers     summit     newsletter     contact     legal     sitemap
magnifier linkedin facebook pinterest youtube rss twitter instagram facebook-blank rss-blank linkedin-blank pinterest youtube twitter instagram