Fiona Forward - Q4 2022
Happy New Year from Fiona Forward! Quarter one is underway, so it is about time for a little quarterly recap! The holiday season inspired us to have a quarter of giving! Our team brought...
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Happy New Year from Fiona Forward! Quarter one is underway, so it is about time for a little quarterly recap! The holiday season inspired us to have a quarter of giving! Our team brought...
Read moreBy Chelsea Schonhaut Creating a successful website can seem like a daunting task. There are a wide variety of items to keep in mind and lots of terminology to keep track of. But don’t worry. That’s what...
Read moreBy Chelsea Schonhaut Domains and plugins and hosting, huh? CMS and DNS and SSL, say what now? Overwhelmed by the barrage of acronyms and technical terms developers are constantly throwing out there? We hear that. ...
Read moreWe have a number of exciting things on our roadmap for 2023, and this is a big one. In alignment with our goal of providing the best digital marketing experience for the multifamily industry, we're...
Read moreCold weather and family gatherings aren’t the only things that the holidays bring. November and December can be notorious months for increased ad competition and high cost per click. Thankfully, Digible's paid media department...
Read moreGiving Back to the Denver Community Hey hey hey! Did someone say Q3 recap? We kicked off Q3 with the toasty summer months of July and August, leading into the crisp autumn temperatures of...
Read moreStarting October 22nd, Google products will adhere to new restrictions and guidelines for destination pages. There are several changes, but the most impactful for our industry is that Google Ads Destination Requirements reform focuses...
Read moreOverview: TikTok is Here to Stay TikTok is here to stay, but why? TikTok has built its community by connecting users with content creators curated for the user’s specific interests. Unlike other social platforms,...
Read moreGiving Back to the Denver Community Hip Hip Hooray! The Digible Crew wrapped up Q2 and summer is in full swing! Although school is out, Digible’s Fiona Forward initiative has been in motion! The Fiona...
Read moreHow does the performance of Facebook boost ads compare to awareness ads? During Q2 of 2022, Digible started running Facebook boosted ads alongside our standard paid social ad setup. Our initial reaction when doing so...
Read moreAn Effective Upper Funnel Marketing Tactic for Multifamily With Spotify, you can reach your customers where they listen. Here at Digible, it’s our job to deliver valuable messages to the right audience in the right...
Read moreThe Impending Switch from ETAs to RSAs In August 2021, Google announced its plans to sunset expanded text ads (ETAs) and enforce the mandatory adoption of responsive search ads (RSAs). That time, June 30th to...
Read moreThis month, the Digible crew got their hands dirty in data and strategy for Special Event campaigns for the multifamily housing industry. From 2021 and 2022, we evaluated the core platforms and best practices for...
Read moreWhere organic and paid media meet to drive engagement
Increase Your Social Followers by 200% with a Page Likes Campaign
How Incorporating Retargeting Messaging Increased Site Visit Rate by 766%
Drum roll please! Your Q4 2021 Fiona Forward wrap-up is here! Wow! What a few months it has been for Digible’s Fiona Forward program. While the beginning of 2021 had Fiona Forward focused on Digible’s...
Read moreWondering what type of property amenities perform well on your organic social channels? How about seasonality and when is it too early to post pool pictures? Whether you’re a stabilized property or a lease-up here...
Read moreIn order to succeed in today's highly competitive digital domain, your property must have a strong presence on social media. To truly take advantage of all that social media has to offer, a more holistic...
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