THE DIGIBLE DUDE Shawn Mullahy: Why Apartment Discovery Is Changing & What It Means for Multifamily (Part 2)
As AI changes where renters search, it’s also challenging how multifamily marketers measure success. In Part 2, Reid continues his conversation with Shawn Mullahy, CEO of Zumper, to discuss what AI-powered discovery means for traditional apartment listing platforms and why visibility may become just as important to measure as leads and conversions. From the evolving […]
