by Manny Puentes CEO & Founder, Rebel AI
Digital Advertising still lacks fundamental security measures, which has allowed ad fraud to be an ever-growing problem.
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The Ad Ecosystem is the flow of a typical ad transaction from Brand to Consumer. It is a complex supply chain that only flows from seller to buyer makes ad fraud easy to perpetrate and hard to track down.
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Your partners should be implementing the right protection to protect your brand.
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