What is a Good Bounce Rate for Multifamily?

Bounce rate – you’ve probably heard the term from a marketing article or an agency you work with – but what does it really mean and what should you be on the lookout for? Bounce rates are usually included in monthly reporting and are one of the metrics you’ll find in a number of different Google Analytics reports, and we will be exploring how to keep tabs on it for the multifamily industry.

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