Reputation Management

What Multifamily Marketers Need to Know About the Latest Google Business Profile Suspensions

If you rely on Google Business Profile (GBP) to boost local SEO and drive leads to your multifamily properties (and you should), there’s a recent trend you’ll want to be aware of. Since early 2024, there has been a major uptick in GBP de-verifications and suspensions, particularly through late February and early March. And the […]

25 Google Business Profile Post Ideas for Multifamily Properties

From Local Events to Staff Shoutouts – Keep Your Posts Fresh & Ranking Strong Google Business Profile (GBP) is one of the most underutilized tools in multifamily marketing, but when used strategically, it can boost your local SEO, improve visibility on Google Maps, and help convert searchers into leases. Not sure what to post? Here […]

The Multifamily Reputation Management Guide: 5 Steps to Building a 5-Star Online Rep

90% of consumers read reviews before visiting a business. 88% trust reviews as much as personal recommendations. Translation? Your online reputation matters. A lot. Here are five actionable steps to help you build that five-star rep. Step 1: Proactively Generate Positive Google Reviews Rather than waiting for reviews to slowly trickle in, take charge of […]