With nearly a decade of experience in digital marketing, Alex has worked extensively with internal teams to develop and execute integrated marketing campaigns across a wide range of industries. His expertise spans multifamily, retail & e-commerce, healthcare, automotive, hospitality & tourism, financial services, entertainment, food & beverage, nonprofits, fitness & wellness, fashion, and legal services.
Alex specializes in conducting comprehensive market research, analyzing industry trends and customer behavior to identify growth opportunities and potential challenges.
He leverages advanced data analytics tools to gather and interpret data, providing clients with tailored recommendations to enhance market positioning, improve customer engagement, and drive revenue growth. In his previous role, he served as a Paid Search Ambassador, offering cross-departmental guidance on PPC strategies.
His skill set includes PPC management, web analytics, and A/B testing, with expertise in digital advertising platforms such as Google Ads, Microsoft Advertising, and Facebook Ads. A graduate of California State University Monterey Bay, Alex holds certifications in Google Ads and is a Bing Ads Accredited Professional.
Outside of work, Alex enjoys spending time with his wife and son, staying active with outdoor adventures, and prioritizing fitness as part of his daily routine. Whether reading a great book or tackling a new challenge, he’s always looking for ways to grow—both professionally and personally.
