Unlocking Multifamily Marketing Success with Google’s Performance Max Campaigns

Staying ahead of competition in multifamily requires innovation, efficiency, and strategic ad placements.  Google’s Performance Max campaigns have emerged as a game-changer, helping apartment marketers maximize visibility and conversions while optimizing ad spend. Digible is here to break down why Performance Max should be a key component of your media mix and overarching multifamily marketing […]

Deprecation of Third-Party Cookies: How to Approach a Cookieless Future in 5 Steps

Google announced a major shift in the ad world…the deprecation of third-party cookies. A cookieless future means change for advertisers. Some of these changes are positive and some may lead to new ways of conducting our work and reaching those coveted prospective renters. Here’s what multifamily marketers need to do to prepare and mitigate the effects of this change in 5 steps.