AIM 2025 Recap: What Multifamily Marketers Need to Know About AI, GEO & Renter Behavior

The AIM Conference 2025 was a powerhouse of innovation, offering bold new insights into how AI, data, and search trends are reshaping the multifamily landscape. From Google’s latest breakthroughs to Zillow’s economic deep dive, to the rise of Generative Engine Optimization (GEO), this year’s sessions delivered practical strategies and eye-opening revelations for today’s multifamily marketers. […]