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December 7, 2020
How Your Website Helps Boost Your GMB Rankings (and Vice Versa)

At Digible, we work hard to maintain an alignment between GMB profiles and client websites. We feel the connection between Google My Business and a property website is even more important to the multi-family housing industry because of the nature of page one organic listings and the battle for space with the Internet Listing Services. Read how the relationship between the two can be leveraged as a win for your SEO campaign.

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July 6, 2020
Google My Business Verification Guide

Let us give it to you straight, Google will ultimately decide what other ways you can verify, so every other verification method is gonna be dependent on what Google provides your listing outside of the postcard.

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May 21, 2020
Google My Business | How to Claim and Optimize Your Listing

Given that Google currently owns about 90% of the search market and receives over 63,000 queries a second, it should come as no surprise that having an accurate and fully built out Google My Business (GMB) listing is now absolutely essential for every single brick and mortar business, no matter how big or how small.

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March 5, 2020
Case Study: Google Post Testing

In the organic media department here at Digible, there is nothing we love more than a Google Post. First launched in January of 2016, this is a feature within GMB that allows businesses to create content directly in the search engine results page (SERP). By conducting a branded search, users can find a business’s Google Posts within their knowledge panel...and that’s when the real fun begins.

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October 29, 2019
Google My Business Insights: Explained

Have you ever wondered how future renters are interacting with your property’s Google My Business (GMB) listing? Well, what if we told you that you can actually view this data within your GMB profile! Surely by now most of you have seen the Insights tab on the left-hand menu in GMB. This tab explores how potential renters discover your listings within Google Search and Google Maps, while also explaining what actions they take after they find your property. Haven’t had time to dive deeper into what the Insights tab has to offer? Settle down at your desk with a fresh cup of joe, and let’s dive into what these insights mean and how your property can use it to its advantage. 

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September 22, 2019
Case Study: Google Post Type KPIs

There’s nothing better than a fresh Google Post to make your Google My Business (GMB) profile outshine your competitors. What are they, you ask? Google Posts are a feature within GMB that allows businesses to create content directly within the search engine results page (SERPs). Utilizing Google Posts on your property’s GMB profile can help you claim more SERPs real estate for branded queries. That ultimately means more opportunities for future renters to see fresh content within Google about your property and why it is the perfect place for them to call home! Users can find their Google Posts within their property's knowledge panel on branded searches. While it may not seem like a big deal to take advantage of this feature within your GMB profile, Google Posts actually contribute significantly to your property’s SEO since they help generate more organic clicks and help increase traffic to other pages on your site.

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