Capitalizing on WFH Culture in the Advertising Overview A historic shift has taken place in the way we work. 2020 saw the rise of working from home, and 2021 has proven that it is here to stay; at least in […]
Capitalizing on WFH Culture in the Advertising Overview A historic shift has taken place in the way we work. 2020 saw the rise of working from home, and 2021 has proven that it is here to stay; at least in […]
An Effective Upper Funnel Marketing Tactic for Multifamily Increase website traffic by 33% with Spotify Audio Ads As digital marketing continues to evolve, advertisers are turning their attention to the power of audio advertising, specifically Spotify. Always wanting to remain […]
Switching from BMM to Broad Match Type Keywords How to Increase Your Conversions By 54.88% Using Broad Match + Smart Bidding in your strategy is a superb way to increase your conversions and decrease your Cost Per Lead (CPL). With […]
Updating Social Ad Creative for The Winter Season In The Winter Months, Social Ads with Images of Pools on Average Received -28% Less Link Clicks Than In The Summer/Fall Months. Performance of Pool Images in Social Ads In Different Seasons: […]
Including Ad Copy in Facebook Ad Hero Images How Including Ad Copy in Facebook Hero Images Increased Site Visits by 51% Text Overlay in Facebook Hero Images: This test found that incorporating ad copy such as short slogans in a […]
How Pricing in Search Ads Increased Conversion Rate by 100.6% Pricing in Ads: Digible is able to dynamically insert real-time pricing into its paid search ad copy. With this new ad creative, we set out to learn what kind of […]